- advertising agency
- A business organization specializing in planning and handling advertising on behalf of clients. A full-service agency provides a range of services to clients, including booking advertising space, designing and producing advertisements, devising media schedules, commissioning research, providing sales promotion advice, and acting as a marketing consultant. The departments within an agency include research, planning, creative design, media bookings, production, and accounts. Most advertising agents work on the basis of a commission on the total sums spent by the client.
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advertising agency — advertising .agency W1S1 n a company that designs and makes advertisements for other companies … Dictionary of contemporary English
Advertising agency — An advertising agency or ad agency is a service business dedicated to creating, planning and handling advertising (and sometimes other forms of promotion) for its clients. An ad agency is independent from the client and provides an outside point… … Wikipedia
advertising agency — noun an agency that designs advertisement to call public attention to its clients (Freq. 2) • Syn: ↑ad agency • Hypernyms: ↑agency * * * an agency employed by advertisers to plan, design, place, and supervise their advertisements or advertising… … Useful english dictionary
Advertising Agency — Advertisingagency, Advertising Agency: (Getrennt u. Zusammenschreibung) Grundsätzlich gilt für aus Fremdsprachen entlehnte oder übernommene Komposita die im Deutschen übliche Zusammenschreibung. Verbindungen aus Adjektiv und Substantiv können… … Lexikalische Deutsches Wörterbuch
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advertising agency — agency which creates campaigns to publicize and promote products … English contemporary dictionary
advertising agency — an agency employed by advertisers to plan, design, place, and supervise their advertisements or advertising campaigns. [1840 50, Amer.] * * * … Universalium
advertising agency — Mktg an organization that, on behalf of clients, drafts and produces advertisements, places advertisements in the media, and plans advertising campaigns. Advertising agencies may also perform other marketing functions, including market research… … The ultimate business dictionary